Just a few minutes ago, I answered a question asked by Charles Kirkland on his Facebook page (thanks Charles for inspiring this post).
The question was "Suffering from Bright Shiny Objects? How did you kick the habit?"
That is a great question, something we never think about when we start on the journey to grow and learn a new skill or move towards a new path in life.
Whether you are looking to lose weight, learn guitar, invest in real estate or start an online business, you are going to initially go after the Shiny Objects.
You know what I'm talking about.
Programs that claim 'lose 30lbs in 30 days', 'learn to play the guitar like Kirk Hammet in 30 days', 'become a real estate millionaire in one year' and so on.
Now, there may be some truth to the claims, and some amount of exageration is needed to tap into the desire of people to get those results.
But the problem lies with us who buy such things.
We buy one of the programs and don't persist and follow everything for the 30 days, and when we see the next shiny object that makes a similar or even more appealing promise, we jump on that band wagon.
Now, I'm no saint.
In fact, I've stuffed up more times than I can remember.
Losing fat was probably one of the few areas I didn't get sucked into the Bright Shiny Object Syndrome.
But in wanting to start and build an online business in the 'best way possible' I have spent thousands, if not tens of thousands of dollars on stuff – programs, tools etc.
But some time last year something just clicked in me.
I sat down and created an Excel spreadsheet on all the stuff that I had bought, how much they cost, if I had gone though the product, if I had implemented it etc.
The result shocked the heck out of me.
I had spent a LOT of money.
Some were seeming low priced products, others were higher priced ones, but at the end of the day I had spent a lot of money on these, and hadn't taken action on many of them.
The few that I had implemented, I either gave up on, or implemented partially, giving me partial results.
The other problem also is that when we see a great course that costs, say $297, we say, 'I don't have that money' or, 'I don't want to spend so much on that course'.
But when we finally calculate the amount we spent on lower priced courses and tools, to finally realise that all of them didn't have the right answers (complete picture), and led you down the wrong path, the unseen costs are much higher.
So to say the least, I spent way to much on these and ended up wasting money that I had saved up to be able to run paid traffic etc.
Once I saw the data in the spreadsheet, I realised my mistake.
I stopped buying products and stopped doing all the various 'businesses' I was doing.
I had spread myself so thin that I was absolutely stressed out of my head.
But after making the decision to not buy another course till I needed to learn more about something in a particular area, and had gone through all that I had bought but not used, thats the only time I'd look at buying something new.
I will write a post on what I would do if I started again in the Online business path, and how I would proceed, with the hope that it helps someone starting now.
Take some time TODAY, and fill the spreadsheet with stuff that you have purchased in the area that you are struggling with the Bright Shiny Object Syndrome, be that in real estate inesting, learning to play the guitar, starting an online business or a myriad of other topics. Go as far back as you possibly can.
Once you've filled that, look at the data. It will speak for itself.
Now once you have done that. Choose one of the most 'complete' programs in there, get it out and focus on everything that it says for the next 3 – 6 months.
I made that commitment and have made so much progress in 2015, that I am stunned.
The clarity that decision to just focus on one path, come hell or high water, has made a huge difference.
It has reduced stress, has improved commitment and I have made noticeable progress in my journey.
A couple of other resources that helped me along the way are:
1. This article by Frank Kern – http://frankkern.com/you-the-best-guru-ever/
2. This article by Michael Masterson/Mark Ford – http://www.earlytorise.com/are-you-an-information-junkie/
Although these are more focussed towards online business, the pronciples apply to any area you are looking to improve in.
All the very best.
Know that all of us go through this, so there is no need to beat yourself up about it, but recognise it and fight hard to overcome it and move from being a consumer to producer. Go from being an Information Addict to an Action Taker.
Also if you get a chance (and you really need more help overcoming procrastination that the Bright Shiny Object Syndrome brings about), read the following books by Steven Pressfield – War of Art, Do The Work & Turning Pro, and Jim Straw's book – Mustard Seeds, Shovels and Mountains.
Thanks for taking time to read this and I hope you take action on this TODAY, and make this the first day in the rest of your transformed life.
If this has helped you, or if there is anything I can add to help you more, leave me a comment below and share this article with your friends using the share buttons – you never know whose life you could change. 🙂
Have a fantastic day.
|Some of the links above are cleverly disguised affiliate links, which means if you choose to buy, I'd be sent a tiny commission which helps me keep the lights on on this blog 😉 . Regardless, It doesn't change my opinion, as the end result I want is for you to get the best possible advice.|